Emily Crookston – American Business Magazine

Articles by Emily Crookston

About Emily Crookston

Emily Crookston is a best-selling business book ghostwriter, author, and developmental editor. As the Owner and Decider of All Things at The Pocket PhD, she helps self-published authorpreneurs find their Big Idea, get it out into the world, and grow their businesses. Emily is also a former philosophy professor, a speaker, and a podcast guest. Her new book is Unwritten: The Thought Leader’s Guide to Not Overthinking Your Business Book. Learn more at The Pocket PhD.

The best business books are short enough to read on a plane yet powerful enough to build authority and attract new opportunities. By keeping your book focused, strategic, and around 40,000 words, you’ll create a valuable resource that benefits both you and your readers—without taking forever to write.

The “Airplane Book:” The Business Book Sweet Spot

February 4, 2025 Emily Crookston 0

How long should my business book be? Great question! As a former professor, I’ve been fielding this question for years. Well, okay, not this exact question. My PHIL 101 students weren’t writing books, but they did […]